London Store | Urban Rider

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Got Questions?

Call us on 020 7736 3811

Mon-Thu:10am - 7pm
Fri:10am - 6pm
Sat:10am - 5pm

London Store

Urban Rider is a motorcycle and scooter store on the New King's Road, London. Customers unable to reach the store in person can shop online via our web store.


We sell clothing, helmets and accessories that can be worn both on and off the motorcycle or scooter. We help you keep safe, warm and dry whilst riding and look stylish when on foot!




Address and opening times:


51 New Kings Road
London
SW6 4SE

+44 (0)207 736 3811


The nearest tube is Fulham Broadway

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Monday to Thursday:10am to 7pm
Friday:10am to 6pm
Saturday:10am - 5pm.
Sunday:Closed

Our History

Number 51 New Kings Road bears a special legacy, having been a motorcycle and scooter shop for the past two decades. Urban Rider has received the benefit of the comments and advice of the location's devoted customer base, helping shape and mould the new chapter in the shop's history.

We recognise that the urban rider's needs are more complex than most. The desire to look good both on and off the bike, coupled with the need for genuine protection is complex in itself. Taking into account the array of potential destinations for the urban rider - ranging from the office and home to restaurants, bars and theatres etc. - it means that the products must meet a new level of versatility and style.

There are now a number of cutting-edge brands developing innovative and stylish clothing and accessories, continually raising the bar for other manufacturers in the field.

At Urban Rider, we have selected the finest products on the market whilst taking into consideration important factors such as price and availability. We believe that whether you have pennies or pounds to spend, you should never have to compromise.

Motorcycle and Scooter manufacturer logos, Roof, Givi, Belstaff, MOMO, Tucano Urban, LEM, Armadillo, Paulson Helmet, Johnson Motors Inc